Why is Selling Value so Difficult?
Where does value come from? The concepts of value proposition, value-based selling, value creation, and value communication are often discussed in the…
Where does value come from? The concepts of value proposition, value-based selling, value creation, and value communication are often discussed in the…
Surveys of families with children show that parents negotiate on average 6 times a day with their children aged 2-12. Likely, this…